WEATHER CHANNEL TV NETWORK EXPANDS ACCESS TO CRITICAL WEATHER INFORMATION THROUGH ITS CONNECTED TV APP AND NEW PAID SUBSCRIPTION OFFER
Weather Channel Television’s upgraded Connected Television (CTV) app now offers live subscription streaming from The Weather Channel Television Network, customizable local weather information, on-demand original programming and more.
ATLANTE, May 23, 2022 /PRNewswire/ — Today, The weather channel The television network, the premier source of news and weather information for more than 40 years, announced the rollout of its enhanced connected television (CTV) application, The Weather Channel, which includes live subscription streaming of The Weather Channel Television Network. It’s the first time the network has offered its own direct-to-consumer subscription, dramatically expanding access to its critical weather information to millions of people across the country.
Weather Channel Television‘s enhanced Connected Television (CTV) app now offers live streaming by subscription.
For only $2.99/month, app subscribers can access live streaming and on-demand library of original programming from The Weather Channel, plus interactive features like local forecasts, 24-hour weather alerts/ 24/7 real-time maps and speed cameras. For a limited time, the network is offering a 7-day free trial for new app subscribers. And at no cost, viewers who access The Weather Channel through their cable and satellite provider can receive the same upgrades by authenticating their accounts using their provider’s credentials.
“This is a huge step forward for The Weather Channel television network as we expand access to our best weather news and entertainment content,” said Byron Allen, Founder/Chairman/CEO of The Weather Channel’s parent company, Allen Media Group. “Our upgraded app allows subscribers to tailor their TV experience to their location and needs. As many parts of the country prepare for the start of Atlantic hurricane season, it was very important to launch this new app experience to ensure our life-saving weather information is available to everyone, 24/7.”
The Weather Channel CTV app is currently available on Amazon Fire TV and Android TV and will soon be available on Roku, Samsung Smart TV, Vizio and Xfinity Flex. Viewers seeking weather information now have access to America’s most trusted television news network, whether they are current cable customers or cable cutters.
About the Weather Channel
Since its launch 40 years ago, The Weather Channel television network has become the highest rated and most widely distributed weather network in America. The Weather Channel television network has been the leader in severe weather coverage, providing the most comprehensive analysis of any media outlet and serving as the nation’s only source for 24-hour nationwide storm coverage. With Meteorologists Trusted who analyze, forecast and report the weather, his expertise is unmatched. In 2018, the Ipsos poll ranked The Weather Channel as the most trusted name in news media and in 2021 and 2019, The Weather Channel won Emmy Awards for its innovative Immersive Mixed Reality technology that changes the standard in of weather presentation. For 11 consecutive years (2011 – 2021), Harris Poll ranked The Weather Channel as the “TV News Brand of the Year”. For more information visit: www.weathergroup.com.
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SOURCE The Weather Channel